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sifat khan
Jun 12, 2022
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There’s a specific group Whatsapp Number List of individuals that’s likely interested in your products or services, and the best way to reach them and encourage them to engage with your ads is to speak their language. Ask yourself: Who are my target Whatsapp Number List customers? What problems are they trying to solve? What kinds of solutions are they looking for? Once you’ve stepped into your customers’ shoes, you can create copy that resonates Whatsapp Number List with their desires and needs. Always reread your copy from the perspective of the audience you’ll be targeting in each specific ad. This will help you determine whether you are appealing Whatsapp Number List to potential customers or pointing them to the competition. 3. Write Actionable CTAs Great calls to action (CTAs) push users further down the marketing funnel, encouraging them to take a specific action like purchasing a product or signing up for a newsletter. When writing PPC ad copy, it’s essential to include a CTA in at least one headline and description. Use clear, actionable language – phrases Whatsapp Number List like “buy now,” “shop now,” “learn more,” and “sign up” are all great examples. Once you’ve defined and communicated the action you want users to take, you’ll need to add a sense of urgency. Phrases like “limited time only,” “selling fast,” and “don’t wait” ensure Whatsapp Number List the reader feels compelled to take action, boosting your conversions in the long run. 4. Focus on the Benefits Many brands focus on the features of their products or services within their ad copy. While this information is important, it’s best left to your website and product pages. It’s not Whatsapp Number List enough to tell your audience what your brand does – you have to communicate how they can benefit from purchasing from you. Theodore Levitt, a renowned professor at Harvard Business School, teaches this concept with a simple example:
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